THE SPRING ‘25 COLLECTION: AN ODE TO EARTH AND ARTISANSHIP
Orient 499 is proud to introduce its Spring ‘25 collection, a harmonious blend of nature’s raw beauty and timeless craftsmanship. Rooted in the brand’s commitment to sustainable luxury, the collection draws inspiration from the earth’s rich tones, organic textures, and fluid forms, offering a contemporary yet deeply authentic aesthetic.
This season, Orient 499 pays tribute to the landscapes of the region, incorporating natural fabrics and artisanal techniques that honor traditional craftsmanship. Earthy hues—warm terracotta, soft white, and striking blue and define the collection, evoking a sense of connection to nature and grounding elegance. Each piece is thoughtfully designed to reflect the seamless interplay between heritage and modernity, embodying the essence of Orient 499’s signature style.
In a setting that echoes the collection’s spirit, the campaign was shot at an abandoned silk manufacturer in Kfarmatta, once a thriving hub of Lebanese textile production. The choice of location is a tribute to Lebanon’s rich history in craftsmanship and the importance of reviving artisanal traditions. This forgotten space, now reclaimed by time and nature, serves as a poignant reminder of the beauty and resilience of local heritage, a core value at the heart of Orient 499.
The collection features flowing silhouettes, handwoven textiles, and intricate embroidery, all crafted with meticulous attention to detail. By embracing slow fashion and ethical production, Orient 499 continues to champion the legacy of traditional artisans while offering contemporary designs for the modern wearer.
